Remember way back in 2016 when Instagram Stories were considered a Snapchat rip-off that wouldn’t last? Well, with more than 500 million people now viewing Instagram Stories every day, it could be argued that Stories are becoming the most important…
Top Social Media Monitoring Mistakes to Avoid
Social media conversations take place all day every day. With so many conversations taking place online, your social media presence matters, which means that social media monitoring is crucial for your brand’s success. Are you equipped to manage and engage…
Easy Social Media Marketing Checklist
New to social media plans or looking to revamp your current one? There are several important tasks that have to be completed to ensure your plan is a success. How can you sort these tasks to stay on track? Below…
How to Create a Personal Brand
By now you may have heard of the “Instagram aesthetic” – a diminishing trend of cultivating the perfectly curated feed native to the platform. This phenomenon enabled social media influencers to expand their realm of influence and generate a following…
5 Marketing Trends to Implement in 2020
Digital marketing is constantly evolving. There is no “secret sauce” to an awesome digital strategy – it’s about constantly learning, tinkering, and innovating as technology changes. As social media algorithms change and clients want more, it’s important to be even…
SEO for Bloggers: 10 Tips to Rank Higher on Google
In the late 2000s, early bloggers were quickly able to monetize their efforts. Considering the popularity of blogging just a decade later, many entrepreneurs have struggled to manage an effective blogging strategy that actually attracts their target audience and generates…
