523 Tap & Grill
Branding | Content Marketing | Paid Advertising | SEO | Website Design
The 523 Tap & Grill is a staple of downtown Elkhart, Indiana. They needed a presence that established them as the “perfect 10 for food and drink” in the digital world.
After we were asked to refresh their website, we created a long-term content and advertising strategy to increase online orders during the COVID-19 lockdowns and to increase reservations once businesses could open again in 2020.
Key Performance Indicators:
Cost per accquisition: $4.50
Social media: 250,000 people reached
Media: WNDU-TV, South Bend Tribune